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Pedro Lima

Brand designer, designer de comunicação

Porto


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Nortada Edições Limitadas

Design Gráfico    |    Fotografia de Produto    |    Packaging 26 de Fevereiro de 2018 96


NORTADA LIMITED EDITIONS WEISS BIER & DARK LAGER



Label design for Nortada Limited Editions, a regional craft beer from Porto Portugal.

Throughout the creative process, the main goal was to create an innovative label that reflexed the superior quality and the excellent ingredient choice used to brew this two beers (Weiss Beer and Dark Lager), while maintaining the connection with the main edition labels and the brand youthful personality.

The two diagonal strips idea was brought to life as an answer to this challenge. While the blue strip works to connect this new label to the brand’s main color, the second strip is versatile, changing color according to the beer style and highlighting the ingredients that were used to brew this delicious beers.

As this two Limited Editions were to be exclusively commercialised in the brand’s own store and brewpub, rather than highlighting the brand’s logo, the spotlight goes to the beer style. 


Featured in Packaging of the World & World Packaging Design


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