Sport Lisboa e Benfica
I joined SL Benfica's Social Media team in july 2017. My main responsibilities were Copywriting and Community Management, managing in real time and planning content across all platforms.
I managed all the Club’s accounts (Facebook, Instagram, Twitter, TikTok, YouTube, LinkedIn, Twitch, Giphy, etc.), covering live events (matches, press conferences, etc.), I organised the team’s weekly schedule and did most of the behind-the-scenes work. I was also the person behind SL Benfica’s English Twitter account. When I joined the team, we had around 16k followers, with little to no activity on the account, and at the time of my departure we had surpassed 120k followers.
Here are some videos I helped to script and produce:
