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/ CLIENTE:

Shopping da Ilha (São Luís - Brasil)


/ BRIEFING:

Reposicionamento Estratégico (Branding).


/ FUNÇÃO:

Art Director / Branding Strategy




Briefing|

To mature and reposition the brand in front of the consumer without losing their stripped-down identity. Assign a more humane character to the mall reinforcing the characteristic of a shopping and leisure center.






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Shopping da Ilha | Branding

Branding Project for the 2nd largest shopping center in São Luís | MA