In the present report, the state of the art addresses fundamental subjects for a better compression of the work conducted during the internship, touching topics like graphic and editorial design, listing graphic products and their characteristics .

I would also like to thank the wonderful team of This is Pacifica for having welcomed me so well. I will forever be grateful for the knowledge they have bestowed unto me in all the company's fields of interest, especially when it comes to conceptual design.

The latter having been a great asset to my academic formation and start of a professional career. Never without mention, the friendships I formed while there, and even the company mascots, Caju and Pirro.

Thank you as well to my dear friend Ana Sardo, for helping me with the pictures.

Thanks for watching