VISUAL IDENTITY - NÁDIA COSTA
The entity "Nádia Costa" offers manicure and pedicure services.
In order to portray the values with which the entity identifies itself, I decided to inspire myself in the flower that, in its entirety, is the symbol of beauty and perfection. After all the research, I opted for a more specific flower since they all have different meanings, and I have finally chosen the narcissus - the symbol of feminine vanity, strength and beauty that fits perfectly with the service in question. If we go a little further, the open flower petals depicted in the logo represent youth, peace and spirit.
Being a service mainly directed to the female audience, I opted for the pink tones that convey very well the idea of beauty, softness, purity, fragility and delicacy and, in order to contrast the light shades of pink, I opted for the purple color that Is associated with imagination, spirituality and that relates to the future, dream and fantasy.