Problematic: Disabled people are not included in discussions about sex.
The lack of representation of disabled as sexual activity beings and the misconception about the sexual activity only intensify the avoidance of the subject.
Our idea: Start a healthy and real dialogue about sex. Putting in perspective the fact that sex must be fun, consensual and enjoyable to everyone.
enJOY sex | DUREX
Campaing developed in early 2020 by three students to participate in the D&AD New Blood Awards 2020 with the DUREX client briefing: demystify the relationship between sex and the disabled people.