Activation - Nespresso Vertuo Pop Launch
As Cesar, a former member of the creative team at Agency, I had the privilege to lead the conceptual and creative development of the project titled 'The Elevation of Coffee, Now in Colors.' This exciting activation was created in partnership with the Nespresso brand to introduce their latest Vertuo Pop machine in various shopping centers across Portugal.
My responsibilities encompassed conceiving the creative concept, as well as overseeing the 3D design that brought the visual identity of this project to life. We worked closely with the Status Brand Experience team to produce the booth and coordinate all the mechanics of the Nespresso activation. The new Vertuo Pop machine, aimed at a younger audience, was the centerpiece of this unique experience.
Project completed
