Campanha da Energia EDP
Educational Campaign
Campanha da Energia is a project by EDP Volunteering Program held across portuguese schools from kindergarten to highschool. The company's employees highlight the positive way in which we all relate to energy through classes on basic energy concepts, the importance of responsible energy consumption and how to protect our planet. As a form of support for these volunteers, the classes are based in an Energy Kit that includes six different guidebooks and several activities for each age segment.
Following EDP’s brand guidelines, we have conceived and designed all six books' layout, content and activities for the last three editions (2018-2020). A diversified project, across both digital and print, that reaches from card games to illustrated playing mats.
Here is a short version of Campanha da Energia 2019.
Client: Programa de Voluntariado EDP
Illustration and Design: Mafalda Marcos
Campanha da Energia EDP
Educational campaign for EDP Volunteering Program #daretovolunteer