Popolo Menu
Project Description
For this project, I had to choose a restaurant and design a trifold menu for them. The aim was to use and play with typography in order to obtain an aesthetically pleasing result, as well as, a solid design direction that is consistent with the style of food and the brand identity of the restaurant.
I chose an Italian restaurant, Popolo. A restaurant that I had already visited several times, so I was familiar with the menu, space and visual identity. In addition to developing the menu, I went further and developed a new logo for the brand. Using some elements of its original brand and adding new ones, the goal was not to completely loose its identity and give it a minimalist yet sophisticated touch.
Course Date
Digital Pre-Press & Production April 2019
Popolo Menu