Scherzando Grazioso it's a young music related brand, which help's to connect the artists with the audience. The company provides clients with innovative solutions to build the bridge between artists and audience, develop lasting customer relationships through operational excellence. It primarily targets artist funds in Europe

It's true the internet has been brilliant for artists in many ways, giving them an alternative route to make contact with and sell directly to fans, but Scherzando Grazioso do much more than distributing to retailers. After all, all the artists in the music field need some sort of guidance to reach bother audiences, and that applies to every kind of band, for some unknown Singers, for the Classical band our for some Garage band, who share the same challenge.

The briefing for the design was really straightforward, design a brand that could look similar to a music symbol (treble clef) our something that could look has iconic has a some of the other and could be easily applied to any format in present and future.

After a bunch of ideas sketched out, I came up it a form that a was happy with it and did a quick little sketch to finalize my idea.

Poor quality of the final rendering could ruin any design, even if you have a strong concept has a base. The client can't know how good your product is until the moment he realizes it. However, the level of attention you apply to every single application of your logo partially shows your approach to the product end result in general.