About

Relux Care is a Portuguese company which produces a vast range of high quality senior targeted and residential furniture. Formed by a young dynamic team, they offer high standard solutions, combining technology with comfort and safety in order to offer to their customers premium tailored products. Their slogan "Living Better" aims to represent all of that in a simple and prompt way. 

Brand Concept

This identity born from the need to create a logo that reflects all the brand values while having a simple and easy reading experience, regarding its target audience.

In this composition those elements merge into a singular balance and uniqueness, therefore forming a unique, strong and timeless identity.



— Logo Variation

— Product Catalogue

— Product Metal Insert

Client: Relux Care

Year: 2019

Design & Art Direction: João Loureiro​​​​​​​