MOODBOX

Logo & Icon Design for @moodbox.food

MoodBox is a project of food boxes for every occasion. It has several options available from the Veggie Mood, the Date Mood, the Brunch Mood or even thematic boxes like the Christmas Mood. They deliver in Porto and surroundings and the client can count on a box full of delicious food and personalized to the mood of the moment. The brand sells only through their instagram, where orders can be placed. For this project, the branding consisted of focusing on emotions. The color palette was created in order to illustrate each of the boxes/each of the moods. Since the target audience would be on social networks and is young, emojis are a popular means of communication that this audience often uses, so I decided to go in that direction.