Sploot Vets | Branding

Sploot, established in 2021 and headquartered in Denver, is a leading primary and urgent veterinary care chain. What truly distinguishes them is their dedication to deliver exceptionally comprehensive pet care services, setting a new standard in the industry.

Our collaboration with Sploot involved crafting their visual identity and curating an extensive illustration library, all centered around their charming mascots - Waffles, Weenie, RooRoo & Digby. Founded by pet parents for pet parents, Sploot inherently grasps the intricacies of the veterinary journey. This empathetic insight shines through its design, resulting in a branding that radiates a warm and inviting atmosphere. Embracing this approach sets Sploot apart and nurtures emotional resonance, celebrating the profound bond between pet parents and their cherished animals.